High-tech Firm's Dallas and San Diego Operations Relocate To Baton Rouge

Today, Gov. Bobby Jindal joined the executive team of TraceSecurity Inc. to announce the relocation of two of the company's key operating divisions, software development and national sales, from Dallas and San Diego to Baton Rouge. The relocation creates 15 new, direct Louisiana jobs with average annual salaries exceeding $50,000, plus benefits, for a total of approximately 50 jobs in Baton Rouge. Additionally, the company plans to add more than 30 jobs over the next two years. TraceSecurity's workforce in Baton Rouge is more than doubling within two years as a result of the relocations and planned expansion.

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Three New Companies Added to Greater New Orleans Digital Landscape

Continuing upon the momentum that inspired Entrepreneur magazine to praise New Orleans as a "blueprint for economic recovery" in 2009, Greater New Orleans, Inc. is pleased to announce three business expansions to the region. Through work with GNO, Inc. and local partners, Los Angeles-based Graphite, Manhattan-based Orphmedia, and Baton Rouge-based RallyPoint have all established offices in New Orleans.

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Louisiana Internet Software & Technology Association Membership Meeting - Shreveport

Please join the Louisiana Internet Software and Technology Association for a general information meeting Thursday, Jan. 14, from 5 p.m. to 6:30 p.m. at the Robinson Film Center in Shreveport.

The meeting is free and open to anyone interested in promoting a more business-friendly environment for the technology industry in Louisiana. Cocktails and hors d'oeuvres will be served. Please RSVP to denise.duszynski@listainc.org.

http://www.listainc.org/event/8-LISTA-Membership-Meeting.html

 

Newsmaker: LISTA Appears on WAFB-TV in Baton Rouge

Click on the link below to see LISTA Founder Erich Rapp talk about the Digital Media Tax Incentive on WAFB-TV's morning show.

http://tinyurl.com/yacb9kr

 

Technology in Louisiana: Open for Business

An Op-Ed Submission by Erich Rapp, charter member of the Louisiana Internet Software and Technology Association (LISTA)

From Shreveport and Baton Rouge to Lake Charles and New Orleans, hundreds of technology-based businesses and thousands of savvy professionals and new college graduates are immersed in the state’s growing Internet software and new media industries.

What the rest of the United States is beginning to discover is that they too can benefit from the experience and innovation of these professionals for 35 percent less than their counterparts in other regions of the country. That’s 35 percent added to the bottom line, 35 percent to their market capitalization.

In 2009, at the urging of the Louisiana Internet Software and Technology Association and other advocates for the growth of the state’s technology-based industries, the Louisiana Legislature established tax credits equal to 35 percent of all labor costs paid to Louisiana residents and 25 percent of all production costs spent in the state for digital media initiatives and other software development projects.

These aggressive tax credits placed Louisiana among the top states acting to attract technology-based businesses. As important, these credits are in place now and can benefit companies already working here in both established and emerging industries.

In Shreveport and New Orleans, companies developing computer programs and digital graphics for biotechnology research projects can now do it for 35 percent less in Louisiana. 3D animation studios and video game developers can reduce their overall costs by half by hiring some of the 14,000 professionals working in digital interactive media industries between Baton Rouge, Lafayette and New Orleans. Manufacturing plants along the I-10/I-12 corridor can create plant optimization software and save tens of thousands of dollars. Engineering, communication and aviation companies working in Alexandria, Monroe and Ruston can develop new technologies and programs, while investing in homegrown talent.

For the thousands of Louisiana-based workers and the thousands of college graduates that want to live and work in the state they love, the Digital Media Tax Incentive Program creates their best opportunity to date to establish roots in Louisiana, with an average annual salary of more than $50,000. Importantly, they can put their skills to work and pursue their entrepreneurial dreams.

The Louisiana Department of Economic Development will begin 2010 by reviewing the success of the Digital Interactive Media Tax Credit Program. To date, companies and individuals have submitted dozens of applications. Most importantly, Louisiana’s technology innovators are being put to work in all types of industries that are just now learning about the resources available to them.

We are just powering up.  

Louisiana’s Digital Interactive Media Tax Credit program is working. Louisiana-based technology companies are seeing more business because of it.

Business is coming to Louisiana and more of our people are being put to work in highly skilled, technology-based jobs. Now is the time to push ahead and continue this important program.

LSU gets $1 million for digital innovation

LSU's Center for Digital Innovation is set to receive $1 million in federal funds, which will be used to add jobs and expand Electronic Arts' local operations. U.S. Sen. Mary Landrieu announced the appropriation, which was part of an omnibus bill signed by President Barack Obama last week.

 

A Landrieu aide says the appropriation was added at the request of LSU, which wanted the money to expand its curriculum and provide new training. The money will lead to some more jobs, but a deal between LSU and EA, "is not yet cooked,” the staffer says. EA, which opened a video game testing facility at LSU last year, has said it is looking at moving some jobs to Baton Rouge in order to take advantage of the low costs. Last week, it was reported that EA is looking at moving a development center from California to several Southern states, including Louisiana. The center could employ up to 300 people.

Excerpt taken from the Baton Rouge Business Report

Angels: 2010 Will See Exits & Opportunities

2010 will bring more promising investment opportunities for angel investors and will feature more exits than any year in the past decade. That’s the conclusion of a panel discussion at the Always On Venture Summitin Menlo Park, Calif. featuring several prominent angels and veteran investors. The panel suggested that there will likely be 50 or more initial public offerings in 2010, making it a banner year for start-ups and their financial backers. 

 
The panel also suggested that public technology companies will start acquiring smaller companies again in the interest of staying competitive. With Google’s recent acquisition of AdMob Inc., a mobile ad network, for $750 million in stock, other media companies are realizing that they will have to acquire innovation to keep up.
 
Other panelists said promising new industry segments are emerging. With the proliferation of social media and government spending on healthcare software and cleantech, angel investors will have ample opportunities in emerging business areas.
 
Investors will be looking for start-ups that can go a long way on a small budget. For cleantech that means a focus on material sciences, software and thermoelectrics. Other panelists said new communications platforms like Twitter have sparked a revolution of real-time content sharing that will spawn hundreds of new companies and provide lucrative returns.
 
The conclusion was that 2010 will be a time of opportunity for angels.
 
 

The Growth of Angel Investment

 Angel groups have grown significantly in the last decade, as more and more organizations have been established and more individual angels have joined the groups. Angel groups now exist in nearly every American state and Canadian province. In May of 2008, the Angel Capital Association listed 165 members. Recently the Angel Capital Education Foundation listed 281 Angel groups in 49 US states and Canada. The only state not represented was Louisiana. That number is now 282 with the addition of South Coast Angel Fund, which now represents Louisiana on that list.

The term “angel” originated in the early 1900s and referred to investors who made risky investments to support Broadway theatrical productions. Today, the term “angel” refers to high-net worth individuals, or “accredited investors,” who typically invest in and support start-up companies in their early stages of growth.

Angel groups offer accredited angel investors the opportunity to invest in and help build successful companies – while also having a good time. Every group is different in terms of investment strategy and culture, but Angel groups offer interested investors a variety of benefits such as:
 
1. An expectation of a significant return on their investment. 
2. A disciplined approach to investing imposed by a both the due diligence process and the diversity of expertise provided by a group of members with various backgrounds.
3. Lower risks by diversification of investments.
4. Social benefits in meeting and working with other successful individuals. Participation in the screening, due diligence or monitoring teams is an enjoyable, educational and rewarding experience.
5. A strong sense of satisfaction from aiding and mentoring entrepreneurs.
6. Investments Louisiana businesses may qualify for Louisiana Tax Credits such as the Digital Interactive Media Credits and other Louisiana incentive programs.
 

Digital Media for the Live Performance Venue

In the next few years, we may find digital video, animation and 3D animation appearing in live performances with the frequency of Power Point presentations at business meetings.
 
I attended the Radio City Music Hall Christmas Spectacular in New York City yesterday evening with my family. The production company was deploying digital video, animation and 3D animation as a backdrop to a live performance. They were using the back wall or back curtain of the stage for display of digital video, animation and 3D animation that merged with the action on the stage, i.e., the digital media backdrop was an extension of the action on the stage.
 
It was very eye catching and visually pleasing. This type of addition to a live performance does not need to be continuous to enhance the performance. Even a limited amount of this type of presentation as part of a show or performance whether the performance is a musical concert, dance performance or a play adds considerably to the overall experience.
 
The creation of all of this type of work would be eligible for Louisiana Digital Media tax credits. 
 
Over time, likely measured in years, I suspect that you will see digital video, animation and 3D animation included in almost all live performances probably to the same extent eventually as a Power Point presentation seems almost essential to a business presentation today. I see a great future for animation artists and computer software developers that can create web platform and software packages that allow community and regional theater and live performers (even bands and musical performance artists) and perhaps even ordinary members of the public to deploy simple versions of such digital animation at local events.
 
Digital video, animation and 3D animation is coming to a concert venue or theater near you in the years ahead. For those trying to take advantage of Louisiana's Digital Media Act to participate in this process, the economic "sweet spot" may be developing software products, web platforms and web applications that simplify the creation of digital animation and thereby make it less expensive to generate a finished product for presentation to the public.
 

Baton Rouge Technology Company obdEdge Described in New York Times Article

The Baton Rouge technology company, obd Edge, LLC, provides a technology solution that prevents drivers from using their mobile phones while driving. The New York Times took note in an article on Saturday November 21, 2009 entitled, High-Tech Devices Help Drivers Put Down Phone and this reference was then cited in the Baton Rouge Business Report Daily Report dated Monday November 23, 2009 in any entry entitled, Tech Park company, Community make New York Times.

Baton Rouge will see many more Louisiana based companies develop many more high tech devices, software products, web platforms, web applications, and mobile applications in the next few years as the Louisiana Digital Media Act takes hold.

Congratulations to obdEdge, LLC on the release of their new projects and on the media coverage in the Baton Rouge Business Report and the New York Times.

For more information about obdEdge's product, see www.cellcontrol.com.

Erich P Rapp